Brand Strategy

Craft Your Brand's
Strategic Blueprint

Define your brand, target audience, and market positioning with our expert consultants in Vietnam.

Our Brand Strategy Services

Brand Audit

Evaluate your current brand presence, identify strengths and weaknesses, and uncover opportunities for improvement.

  • In-depth brand analysis
  • Competitive landscape review
  • Customer perception study

Brand Positioning

Define your unique value proposition, target audience, and competitive advantage to create a strong brand position in the market.

  • Target audience definition
  • Value proposition development
  • Competitive differentiation

Brand Identity

Develop a visual and verbal identity that reflects your brand values, personality, and resonates with your target audience.

  • Logo design and guidelines
  • Color palette and typography
  • Brand voice and messaging

Our SEO Pricing Plans

Best for Entrepreneurs

Startup

USD 2,000 / month

For new ventures & early-stage brands

Growth

USD 5,000 / month

For growth-focused brands ready to scale

Premium Plan

Enterprise

USD 12,000 / month

For large brands & multi-market expansion

What Our Clients Say

“The positioning workshop clarified our value proposition and boosted brand recall by 45%.”

Brand Manager

D2C fashion startup

“Our new visual identity resonated deeply, driving a 60% lift in customer engagement.”

Marketing Director

Boutique hospitality group

“The messaging framework unified our global and local communications, cutting review cycles by 30%.”

Head of Communications

Consumer electronics brand

“The go-to-market blueprint accelerated our Hanoi launch, generating 200+ pre-launch sign-ups.”

Founder

SaaS platform

“Executive training empowered our leadership to drive brand-led growth across departments.”

CMO

Regional logistics provider

“Voice-search enhancements unlocked 200+ monthly voice-driven leads we never saw before.”

Digital Manager

Travel booking service

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Contact Us

Brand Audit

Deep-Dive Diagnostic of Your Vietnam Brand Presence

Overview

We perform a 360° audit of your brand’s online & offline footprint in key Vietnamese markets (HCMC, Hanoi, Da Nang) to uncover strengths, blind spots and fast-track opportunities.

What's Included

Market Perception Analysis

Consumer sentiment & social listening in Vietnamese channels

Competitive Benchmarking

Side-by-side review vs. 3–5 local competitors

Digital Touchpoint Review

Website SEO health, Google Business Profile, social audits

Messaging Consistency Check

Brand voice alignment across ads, site copy & social

Customer Feedback Snapshot

Quick surveys or review analysis

Deliverables

Next Steps

Book a debrief call to walk through findings and kick off your audit roadmap.

Brand Positioning

Craft a Magnetic Value Proposition for Vietnamese Audiences

Overview

We workshop and define your unique positioning, messaging pillars and competitive edge—so you speak directly to local decision-makers and stand out in crowded markets.

What's Included

Persona & Segment Mapping

Deep dive into target profiles in HCMC, Hanoi & Da Nang

Value Proposition Development

One-line UVP + supporting “reason to believe” statements

Messaging Framework

Core, supporting & proof-point messages for all channels

Competitive Differentiation

Identify white-space and brand promise gaps

Deliverables

Next Steps

Schedule your 2-hour positioning workshop and leave with a live draft you can test immediately.

Brand Identity

Design a Cohesive Visual & Verbal Identity That Resonates

Overview

We translate your brand strategy into a full visual and verbal system—infused with Vietnamese cultural cues, so every touchpoint feels local and authentic.

What's Included

Logo & Logotype Design

Primary & secondary marks, usage rules

Color Palette & Typography

Culturally-inspired palettes + accessible font pairings

Visual Asset Library

Icons, patterns, textures & photography guidelines

Brand Voice & Tone

Style guide for Vietnamese & English copy

Collateral Templates

Business cards, social banners, PPT deck, email signatures

Deliverables

Next Steps

Let’s kick off your identity build—block a session with our design director to review your brand brief.